#ILoveDeadpool

CLIENT: Twentieth Century Fox

DATE: February 2016

CATEGORY: Film, Social, Digital

Fox returned to use EchoMany for the release of the much anticipated Marvel anti-hero movie, Deadpool


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Following the success of the #BringHimHome campaign for The Martian, Fox returned to use EchoMany for the release of the much anticipated Marvel anti-hero movie, Deadpool.

Andreas Indelicato @IndelicatoAndy

@DeadpoolMovieUK OMG I'm in it! SOOO AWESOME!!!! #DeadpoolMovie

Yassssss @WouterHisGFX

@DeadpoolMovieUK damn this is awesome

Sarah @Sarahsaur81

@DeadpoolMovieUK thankyou for the amazing movie. Was absolutely awesome

Barry Fitzachary @fitzach

@DeadpoolMovieUK awesome.... Thanks

Gary Mancini @spidermancini

@DeadpoolMovieUK That has made my day! Thanks Deadpool. For that, I'm gonna go see your movie again! #ILoveDeadpool

We were proud to be a part of this heralded marketing campaign, delivering personalised trailers to fans, driving even higher levels of engagement to an overwhelmingly positive response from recipients.